This unit of study aims to introduce graduate engineering students from all disciplines to the concepts and practices of entrepreneurial thinking. Introduction to Entrepreneurship will offer the foundation for leaders of tomorrow's high-tech companies, by providing the knowledge and skills important to the creation and leadership of entrepreneurial ventures. The focus of the unit of study is on how to launch, lead and manage a viable business starting with concept validation to commercialisation and successful business formation. The following topics are covered: Entrepreneurship: Turning Ideas into Reality, Building the Business Plan, Creating a Successful Financial Plan, Project planning and resource management, Budgeting and managing cash flow, Marketing and advertising strategies, E-Commerce and Entrepreneurship, Procurement Management Strategies, The Legal Environment: Business Law and Government Regulation, Intellectual property: inventions, patents and copyright, Workplace, workforce and employment topics, Conflict resolution and working relationships, Ethics and Social Responsibility.
Refer to the assessment table in the unit outline.
Some limited industry experience is preferred but not essential.