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Unit of study_

Communication - INDH5221

Year - 2020

This is the fourth of six sequential, interdependent modules, available only to students enrolled in the Graduate Diploma in Indigenous Health Promotion. This unit of study introduces students to the fundamental role of communication in health promotion and its theory and practice. Students will explore, define and understand the role of interpersonal, small group, limited and mass reach communication in changing attitudes, beliefs, values and behaviour. They will be introduced to social marketing theory and practice and will gain practical experience in this area, which also includes social media. Students will also explore case studies of effective communication campaigns that have used education, mobilisation and advocacy to influence individual behaviour, impact on populations and change the minds of decision-makers. The final 20 per cent of INDH5221 will be dedicated to commencing INDH5224.

Classes
1 x 3 day face-to-face intensive workshop and equivalent of 2 days online learning

Assessment
written assignments (85%: 1 x 45%, 1 x 40%), online activities (1 x infographic (5%), discussion (5%),) reflective journal (5%)

Textbooks
Plater S. and Dickson M. (2013). The Chook Book: A step-by-step guide to the development, planning, implementation and evaluation of Aboriginal and Torres Strait Islander health promotion programs. Unpublished; Nutbeam D. and Bauman A. (2006). Evaluation in a Nutshell. McGraw Hill Australia Pty Ltd, North Ryde; Nutbeam D. Harris E. and Wise M. (2010). Theory in a Nutshell: 3rd Edition. McGraw Hill Australia Pty Ltd, North Ryde. In addition, students are expected to undertake their own reviews of the literature.

Details

Faculty: Medicine and Health

Intensive March

17 Feb 2020

Department/School: Public Health
Study Mode: Block mode
Census Date: 13 Mar 2020
Unit of study level: Postgraduate
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: No
Faculty/department permission required? No
Location
Camperdown
Faculty: Medicine and Health

Intensive August

20 Jul 2020

Department/School: Public Health
Study Mode: Block mode
Census Date: 07 Aug 2020
Unit of study level: Postgraduate
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: No
Faculty/department permission required? No
Location
Camperdown
More details
Unit of Study coordinator: Dr Jo Lander
HECS Band: 2
Courses that offer this unit

Non-award/non-degree study If you wish to undertake one or more units of study (subjects) for your own interest but not towards a degree, you may enrol in single units as a non-award student. Cross-institutional study If you are from another Australian tertiary institution you may be permitted to undertake cross-institutional study in one or more units of study at the University of Sydney.

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