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Unit of study_

ECOS2201: Economics of Competition and Strategy

This unit introduces new and comprehensive methods for the analysis and formation of business strategy. The unit analyses strategies for developing competitive advantages, including product differentiation, cost advantages and product life cycles; implementing incentives, control, firm boundaries, and internal firm decision-making mechanisms; implementing pricing, auction and signalling practices; assessing industry attractiveness and the regulatory/trade practices environment; and managing industry cooperation and conflict. Students are taught a set of tools that they can bring to bear on new problems. Understanding competitive dynamics and strategic thinking are emphasised. Case studies and problem-solving form an important part of the teaching method.

Code ECOS2201
Academic unit Economics
Credit points 6
ECON1001 or BUSS1040 or ECON1040
ECON2201 or ECOS3005

At the completion of this unit, you should be able to:

  • LO1. acquire the necessary skills to design and analyse business strategies
  • LO2. develop problem solving skills
  • LO3. develop written communication skills
  • LO4. employ technologies effectively in gathering information from written, oral, and electronic sources
  • LO5. acquire the ability to manage, analyse, evaluate and use information efficiently and effectively.