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Unit of study_

IBUS2101: International Business Strategy

This unit of study aim to understand how multinational enterprises strategize and operate in global competition. Major topics include the International Business Environment (e.g. the differences in economic, political, legal, and cultural environments); International Business Strategy (e.g. International expansion strategy, entry mode choices, cross-border strategic alliances, and mergers and acquisitions); and International Business Management (e.g. design, structure and control of international operations; and foreign subsidiary management). The emphasis of the unit is on the application of contextual knowledge about international business and strategic management theories as tailored to the Asia Pacific, to analyse and make decisions faced by companies operating in the Asia Pacific region.

Code IBUS2101
Academic unit International Business
Credit points 6
Prerequisites:
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None
Corequisites:
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None
Prohibitions:
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None

At the completion of this unit, you should be able to:

  • LO1. evaluate and explain concepts, frameworks, and theories in the domain of international business strategy
  • LO2. critically apply the different business concepts, frameworks, and theories in the domain of international business strategy
  • LO3. identify, collect, classify, evaluate, and utilise useful information to prepare an international business project
  • LO4. explain and analyse key problems of MNCs, and conclude with convincing solutions within real-world constraints
  • LO5. develop skills to work with people from diverse national backgrounds with inclusiveness, open-mindedness and integrity.