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Unit of study_
MECO6911: Financial and Investor Communication
2023 unit information
Effective communication of financial and business information stems from an understanding of how corporations should communicate and the environment in which they operate. This course links public relations theory with the practice areas of financial communication and investor relations. It combines an understanding of how investment markets work from a communications perspective with how to communicate with key stakeholders such as the media, investment community, shareholders and consumers of financial products.
Unit details and rules
Managing faculty or University school:
Media and Communications
| Code | MECO6911 |
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| Academic unit | Media and Communications |
| Credit points | 6 |
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Prerequisites:
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None |
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Corequisites:
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None |
| Prohibitions:
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None |
| Assumed knowledge:
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None |
At the completion of this unit, you should be able to:
- LO1. To recall key principles of communication from theory to apply to the field of financial and investor communication
- LO2. To build knowledge around how companies communicate and the context which makes this important as a guide to understanding the value of corporate communication
- LO3. To apply knowledge of communication theory as a template for developing characteristics of corporate communication
- LO4. To analyse the priorities of information needed by stakeholders, especially from gaining an understanding of the financial components of investor communication
- LO5. To be able to evaluate qualities of corporate communication that can be improved to achieve superior outcomes
- LO6. To bring together elements of theory and practice to create a guide for how communication can add value for companies
Unit availability
This section lists the session, attendance modes and locations the unit is available in. There is a unit outline for each of the unit availabilities, which gives you information about the unit including assessment details and a schedule of weekly activities.
The outline is published 2 weeks before the first day of teaching. You can look at previous outlines for a guide to the details of a unit.
There are no availabilities for this year.
Modes of attendance (MoA)
This refers to the Mode of attendance (MoA) for the unit as it appears when you’re selecting your units in Sydney Student. Find more information about modes of attendance on our website.
