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Home / News & opinion / News / March / 02
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      • Motive trumps incentive advertising in persuading consumers
      • Funding to support mental wellbeing of international students

02

Articles

02 March 2021

Funding to support mental wellbeing of international students

Dr Isabella Choi from the University of Sydney is leading a project to provide better support for the mental wellbeing of Chinese international students through the use of an online program.
02 March 2021

Motive trumps incentive advertising in persuading consumers

Experts say advertising campaigns need to model positive internal motivation rather than external reasons like reward or punishment if they are to be effective.