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Unit of study_

BUSS4917: Entrepreneurship Project

Semester 2, 2022 [Normal day] - Camperdown/Darlington, Sydney

This unit provides students with access to valuable, protected intellectual property which has been generated across the university to enable them to identify product-market fit. Students are provided with the opportunity to learn and practice the processes required to create new business ventures. On successful completion of this unit, students should be able to demonstrate knowledge of the commercialisation process through a portfolio of research, learnings and findings; design and implement validation tests for new business assumptions and identify good leadership practices and plan how to implement them within their entrepreneurial project.

Unit details and rules

Unit code BUSS4917
Academic unit Strategy, Innovation and Entrepreneurship
Credit points 12
Prohibitions
? 
None
Prerequisites
? 
Students must meet the entry requirements for the Bachelor of Advanced Studies (Advanced Coursework), including completion of a pass undergraduate degree and a major in a business subject area
Corequisites
? 
None
Assumed knowledge
? 

None

Available to study abroad and exchange students

No

Teaching staff

Coordinator Jed Austin, jed.austin@sydney.edu.au
Type Description Weight Due Length
Assignment group assignment Entrepreneurial Opportunity Video
Oral Presentation
15% Week 05
Due date: 01 Sep 2022 at 13:00

Closing date: 22 Sep 2022
5 minutes
Outcomes assessed: LO1 LO6 LO5
Presentation group assignment Final Pitch
Oral Presentation
45% Week 13
Due date: 03 Nov 2022 at 13:00

Closing date: 17 Nov 2022
20 minutes
Outcomes assessed: LO1 LO2 LO3 LO4 LO5 LO6
Assignment Reflective Essay
Essay
40% Week 13
Due date: 04 Nov 2022 at 23:59

Closing date: 18 Nov 2022
2000 words
Outcomes assessed: LO1 LO2 LO3 LO4 LO5 LO6
group assignment = group assignment ?

Assessment summary

Entrepreneurial Opportunity Video: In this video recording your group will convey the entrepreneurial opportunity that you propose to pursue in your Entrepreneurship Project. Further information on this assessment will be provided in the introductory session in Week 1.

Final Pitch: At the conclusion of the Entrepreneurship Project you will present an entrepreneurial pitch to a panel of judges. Further information on this assessment will be provided in the introductory session in Week 1.

Reflective Essay: After completing the Entrepreneurship Project you will submit a short reflective essay on your experiences and learnings from the process. Further information on this assessment will be provided in the introductory session in Week 1.

Assessment criteria

The University awards common result grades, set out in the Coursework Policy 2014 (Schedule 1).

As a general guide, a high distinction indicates work of an exceptional standard, a distinction a very high standard, a credit a good standard, and a pass an acceptable standard.

Result name

Mark range

Description

High distinction

85 - 100

Awarded when you demonstrate the learning outcomes for the unit at an exceptional standard, as defined by grade descriptors or exemplars outlined by your faculty or school. 

Distinction

75 - 84

Awarded when you demonstrate the learning outcomes for the unit at a very high standard, as defined by grade descriptors or exemplars outlined by your faculty or school.

Credit

65 - 74

Awarded when you demonstrate the learning outcomes for the unit at a good standard, as defined by grade descriptors or exemplars outlined by your faculty or school.

Pass

50 - 64

Awarded when you demonstrate the learning outcomes for the unit at an acceptable standard, as defined by grade descriptors or exemplars outlined by your faculty or school. 

Fail

0 - 49

When you don’t meet the learning outcomes of the unit to a satisfactory standard.

For more information see sydney.edu.au/students/guide-to-grades.

For more information see guide to grades.

Late submission

In accordance with University policy, these penalties apply when written work is submitted after 11:59pm on the due date:

  • Deduction of 5% of the maximum mark for each calendar day after the due date.
  • After ten calendar days late, a mark of zero will be awarded.

This unit has an exception to the standard University policy or supplementary information has been provided by the unit coordinator. This information is displayed below:

Any assessment submitted after the due time and date will incur a late penalty of 5% of the total marks per 24 hour period, or part thereof, late.

Academic integrity

The Current Student website  provides information on academic integrity and the resources available to all students. The University expects students and staff to act ethically and honestly and will treat all allegations of academic integrity breaches seriously.  

We use similarity detection software to detect potential instances of plagiarism or other forms of academic integrity breach. If such matches indicate evidence of plagiarism or other forms of academic integrity breaches, your teacher is required to report your work for further investigation.

You may only use artificial intelligence and writing assistance tools in assessment tasks if you are permitted to by your unit coordinator, and if you do use them, you must also acknowledge this in your work, either in a footnote or an acknowledgement section.

Studiosity is permitted for postgraduate units unless otherwise indicated by the unit coordinator. The use of this service must be acknowledged in your submission.

Simple extensions

If you encounter a problem submitting your work on time, you may be able to apply for an extension of five calendar days through a simple extension.  The application process will be different depending on the type of assessment and extensions cannot be granted for some assessment types like exams.

Special consideration

If exceptional circumstances mean you can’t complete an assessment, you need consideration for a longer period of time, or if you have essential commitments which impact your performance in an assessment, you may be eligible for special consideration or special arrangements.

Special consideration applications will not be affected by a simple extension application.

Using AI responsibly

Co-created with students, AI in Education includes lots of helpful examples of how students use generative AI tools to support their learning. It explains how generative AI works, the different tools available and how to use them responsibly and productively.

WK Topic Learning activity Learning outcomes
Week 01 Introduction to the Unit Workshop (8 hr) LO1 LO5 LO6
Conceptual Frameworks for Entrepreneurial Theory and Practice Workshop (8 hr) LO1 LO5 LO6
Week 02 Innovation, Inventions, and Intellectual Property I Workshop (8 hr) LO1 LO2 LO5 LO6
Week 03 Innovation, Inventions, and Intellectual Property II Workshop (8 hr) LO1 LO2 LO5 LO6
Week 04 Entrepreneurial Opportunities Workshop (8 hr) LO1 LO2 LO5 LO6
Week 05 Primary Market Research I Workshop (8 hr) LO1 LO2 LO5 LO6
Week 06 Primary Market Research II Workshop (8 hr) LO1 LO2 LO5 LO6
Week 07 Data Analysis and Insights Workshop (8 hr) LO1 LO2 LO5 LO6
Week 08 Business Model Design Workshop (8 hr) LO1 LO2 LO3 LO4 LO5 LO6
Week 09 Prototyping and Entrepreneurial Experiments I Workshop (8 hr) LO1 LO2 LO3 LO4 LO5 LO6
Week 10 Prototyping and Entrepreneurial Experiments II Workshop (8 hr) LO1 LO2 LO3 LO4 LO5 LO6
Week 11 Go-To-Market Strategy Workshop (8 hr) LO1 LO2 LO3 LO4 LO5 LO6
Week 12 Entrepreneurial Pitching I Workshop (8 hr) LO1 LO2 LO3 LO4 LO5 LO6
Week 13 Entrepreneurial Pitching II Workshop (8 hr) LO1 LO2 LO3 LO4 LO5 LO6

Study commitment

Typically, there is a minimum expectation of 1.5-2 hours of student effort per week per credit point for units of study offered over a full semester. For a 12 credit point unit, this equates to roughly 240-300 hours of student effort in total.

Learning outcomes are what students know, understand and are able to do on completion of a unit of study. They are aligned with the University's graduate qualities and are assessed as part of the curriculum.

At the completion of this unit, you should be able to:

  • LO1. Execute the startup process in relation to the specific intellectual property provided within the unit
  • LO2. Identify and critically review business opportunities
  • LO3. Design and implement entrepreneurial experiments
  • LO4. Identify and validate an appropriate business model
  • LO5. Understand and apply entrepreneurial theories, models, and tools
  • LO6. Critically reflect on practical approaches to entrepreneurship

Graduate qualities

The graduate qualities are the qualities and skills that all University of Sydney graduates must demonstrate on successful completion of an award course. As a future Sydney graduate, the set of qualities have been designed to equip you for the contemporary world.

GQ1 Depth of disciplinary expertise

Deep disciplinary expertise is the ability to integrate and rigorously apply knowledge, understanding and skills of a recognised discipline defined by scholarly activity, as well as familiarity with evolving practice of the discipline.

GQ2 Critical thinking and problem solving

Critical thinking and problem solving are the questioning of ideas, evidence and assumptions in order to propose and evaluate hypotheses or alternative arguments before formulating a conclusion or a solution to an identified problem.

GQ3 Oral and written communication

Effective communication, in both oral and written form, is the clear exchange of meaning in a manner that is appropriate to audience and context.

GQ4 Information and digital literacy

Information and digital literacy is the ability to locate, interpret, evaluate, manage, adapt, integrate, create and convey information using appropriate resources, tools and strategies.

GQ5 Inventiveness

Generating novel ideas and solutions.

GQ6 Cultural competence

Cultural Competence is the ability to actively, ethically, respectfully, and successfully engage across and between cultures. In the Australian context, this includes and celebrates Aboriginal and Torres Strait Islander cultures, knowledge systems, and a mature understanding of contemporary issues.

GQ7 Interdisciplinary effectiveness

Interdisciplinary effectiveness is the integration and synthesis of multiple viewpoints and practices, working effectively across disciplinary boundaries.

GQ8 Integrated professional, ethical, and personal identity

An integrated professional, ethical and personal identity is understanding the interaction between one’s personal and professional selves in an ethical context.

GQ9 Influence

Engaging others in a process, idea or vision.

Outcome map

Learning outcomes Graduate qualities
GQ1 GQ2 GQ3 GQ4 GQ5 GQ6 GQ7 GQ8 GQ9

This section outlines changes made to this unit following staff and student reviews.

The unit format, structure, and assessments have been updated.

Disclaimer

The University reserves the right to amend units of study or no longer offer certain units, including where there are low enrolment numbers.

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