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Unit of study_

IBUS6000: Advanced International Business Strategy

This unit brings all the various sub-areas of management together and analyzes the key corporate decisions from the perspective of the CEO. The focus of the unit is the multinational company (MNC) and it aims to show how strategy contributes to the success of the MNC, how it provides overall direction and how it integrates the various activities and decisions of the MNC. Specific emphasis is placed on the behavioral aspects of strategy. Upon completion of the unit, students should be able to identify and analyze the determinants of strategic decisions on a global level. They should be able to describe and evaluate a firm's business and corporate strategy and on this basis develop solutions for strategic dilemmas in real-life situations.

Code IBUS6000
Academic unit International Business
Credit points 6
Prerequisites:
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None
Corequisites:
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None
Prohibitions:
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IBUS6001

At the completion of this unit, you should be able to:

  • LO1. Evaluate and explain concepts, frameworks, and theories in the domain of international business strategy
  • LO2. Critically apply the different business concepts, frameworks, and theories in the domain of international business strategy
  • LO3. Identify, collect, classify, evaluate, and utilize useful information to prepare an international business news flash report
  • LO4. Explain and analyse key problems of MNCs, and conclude with convincing solutions within real-world constraints