INDH5221: Session 1 Early Census, 2023

University home

Library

Current students

Staff intranet

Find an event

Give

Current students

Units INDH5221 Session 1 Early Census 2023 [Block mode]

Unit of study_

INDH5221: Communication

Session 1 Early Census, 2023 [Block mode] - Camperdown/Darlington, Sydney

Overview

This is the fourth of six sequential, interdependent modules, available only to students enrolled in the Graduate Diploma in Indigenous Health Promotion. This unit of study introduces students to the fundamental role of communication in health promotion and its theory and practice. Students will explore, define and understand the role of interpersonal, small group, limited and mass reach communication in changing attitudes, beliefs, values and behaviour. They will be introduced to social marketing theory and practice and will gain practical experience in this area, which also includes social media. Students will also explore case studies of effective communication campaigns that have used education, mobilisation and advocacy to influence individual behaviour, impact on populations and change the minds of decision-makers. The final 20 per cent of INDH5221 will be dedicated to commencing INDH5224.

Unit details and rules

Unit code	INDH5221
Academic unit	Public Health
Credit points	6
Prohibitions ?	None
Prerequisites ?	INDH5211
Corequisites ?	INDH5224 and INDH5227
Assumed knowledge ?	None
Available to study abroad and exchange students	No

Teaching staff

Coordinator	Candace Angelo, candace.angelo@sydney.edu.au
Lecturer(s)	Joel Dixon, joel.dixon@sydney.edu.au
	Jasper Garay, jasper.garay@sydney.edu.au
	Candace Angelo, candace.angelo@sydney.edu.au
	Michelle Dickson, michelle.dickson@sydney.edu.au
Tutor(s)	Karina Clarkson, karina.clarkson@sydney.edu.au

Type	Description	Weight	Due	Length
Online task	Discussion Online discussion	5%	Week 02 Due date: 27 Feb 2023 at 23:59 Closing date: 27 Feb 2023	2 discussion posts (total: 200-240 words
Outcomes assessed:
Online task	Development of a health infographic Written assessment	5%	Week 03 Due date: 06 Mar 2023 at 23:59 Closing date: 06 Mar 2023	2 pages
Outcomes assessed:
Assignment	Suite of health promotion materials Written assessment with visual component	45%	Week 04 Due date: 13 Mar 2023 at 23:59 Closing date: 13 Mar 2023	Three resources of differing types
Outcomes assessed:
Online task	Reflective journal Reflective journal	5%	Week 05 Due date: 20 Mar 2023 at 23:59 Closing date: 20 Mar 2023	300 words
Outcomes assessed:
Assignment	Social media campaign strategy Written assessment	40%	Week 05 Due date: 20 Mar 2023 at 23:59 Closing date: 20 Mar 2023	1500 words
Outcomes assessed:

Assessment summary

Detailed information for each assessment can be found on Canvas.

Assessment criteria

The University awards common result grades, set out in the Coursework Policy 2014 (Schedule 1).

As a general guide, a high distinction indicates work of an exceptional standard, a distinction a very high standard, a credit a good standard, and a pass an acceptable standard.

Result name	Mark range	Description
High distinction	85 - 100	Achieved the learning outcomes of the unit at an exceptional standard
Distinction	75 - 84	Achieved the learning outcomes of the unit at a very good standard
Credit	65 - 74	Achieved the learning outcomes of the unit at a good standard
Pass	50 - 64	Achieved the learning outcomes of the unit at an acceptable standard
Fail	0 - 49	Did not achieve the learning outcomes of the unit to a satisfactory standard.

For more information see sydney.edu.au/students/guide-to-grades.

For more information see guide to grades.

Late submission

In accordance with University policy, these penalties apply when written work is submitted after 11:59pm on the due date:

Deduction of 5% of the maximum mark for each calendar day after the due date.
After ten calendar days late, a mark of zero will be awarded.

Academic integrity

The Current Student website provides information on academic integrity and the resources available to all students. The University expects students and staff to act ethically and honestly and will treat all allegations of academic integrity breaches seriously.

We use similarity detection software to detect potential instances of plagiarism or other forms of academic integrity breach. If such matches indicate evidence of plagiarism or other forms of academic integrity breaches, your teacher is required to report your work for further investigation.

You may only use artificial intelligence and writing assistance tools in assessment tasks if you are permitted to by your unit coordinator, and if you do use them, you must also acknowledge this in your work, either in a footnote or an acknowledgement section.

Studiosity is permitted for postgraduate units unless otherwise indicated by the unit coordinator. The use of this service must be acknowledged in your submission.

Learning support

Simple extensions

If you encounter a problem submitting your work on time, you may be able to apply for an extension of five calendar days through a simple extension.  The application process will be different depending on the type of assessment and extensions cannot be granted for some assessment types like exams.

Special consideration

If exceptional circumstances mean you can’t complete an assessment, you need consideration for a longer period of time, or if you have essential commitments which impact your performance in an assessment, you may be eligible for special consideration or special arrangements.

Special consideration applications will not be affected by a simple extension application.

Using AI responsibly

Co-created with students, AI in Education includes lots of helpful examples of how students use generative AI tools to support their learning. It explains how generative AI works, the different tools available and how to use them responsibly and productively.

Weekly schedule

WK	Topic	Learning activity
Week 01	Theory and practice of social marketing as applied to health promotion	Block teaching (1 hr)
	Evaluating social media and web sites for health promotion	Lecture and tutorial (1.5 hr)
	Communication: an introduction	Lecture (1 hr)
	Interpersonal communication	Lecture (1.5 hr)
	Limited and mass reach communication	Lecture (1.5 hr)
	Health literacy and its implications for resource design	Lecture (1 hr)
	Creating an infographic	Workshop (2.5 hr)
	Creating Health Promotion resources, text and visual	Workshop (2 hr)
	Developing the concept	Workshop (1 hr)
	Pitching the concept	Lecture (1 hr)
	Running a focus group to pre-test campaigns and resources	Lecture (1 hr)
	Running a focus group for pre-testing	Workshop (2 hr)
	Workplace language Part 2	Workshop (3 hr)
	Supporting and enabling your learning	Workshop (2 hr)
	Academic literacies	Workshop (2 hr)

Attendance and class requirements

Attendance: The Graduate Diploma in Indigenous Health Promotion is a full-time course. Participation in, and completion of, all online activities is mandatory.

Study commitment

Typically, there is a minimum expectation of 1.5-2 hours of student effort per week per credit point for units of study offered over a full semester. For a 6 credit point unit, this equates to roughly 120-150 hours of student effort in total.

Learning outcomes

Learning outcomes are what students know, understand and are able to do on completion of a unit of study. They are aligned with the University's graduate qualities and are assessed as part of the curriculum.

Outcomes
Graduate qualities

At the completion of this unit, you should be able to:

LO1. apply knowledge of social marketing theory and practice to health promotion
LO2. critique social media and web sites
LO3. communicate engaging health promotion messages appropriate to the target audience, in print, digital, mass and social media, using both text and visual means
LO4. propose methods for pre-testing health promotion materials with the target audience
LO5. work collaboratively as well as independently and engage in self-directed and reflective learning.

Graduate qualities

The graduate qualities are the qualities and skills that all University of Sydney graduates must demonstrate on successful completion of an award course. As a future Sydney graduate, the set of qualities have been designed to equip you for the contemporary world.

GQ1	Depth of disciplinary expertise Deep disciplinary expertise is the ability to integrate and rigorously apply knowledge, understanding and skills of a recognised discipline defined by scholarly activity, as well as familiarity with evolving practice of the discipline.
GQ2	Critical thinking and problem solving Critical thinking and problem solving are the questioning of ideas, evidence and assumptions in order to propose and evaluate hypotheses or alternative arguments before formulating a conclusion or a solution to an identified problem.
GQ3	Oral and written communication Effective communication, in both oral and written form, is the clear exchange of meaning in a manner that is appropriate to audience and context.
GQ4	Information and digital literacy Information and digital literacy is the ability to locate, interpret, evaluate, manage, adapt, integrate, create and convey information using appropriate resources, tools and strategies.
GQ5	Inventiveness Generating novel ideas and solutions.
GQ6	Cultural competence Cultural Competence is the ability to actively, ethically, respectfully, and successfully engage across and between cultures. In the Australian context, this includes and celebrates Aboriginal and Torres Strait Islander cultures, knowledge systems, and a mature understanding of contemporary issues.
GQ7	Interdisciplinary effectiveness Interdisciplinary effectiveness is the integration and synthesis of multiple viewpoints and practices, working effectively across disciplinary boundaries.
GQ8	Integrated professional, ethical, and personal identity An integrated professional, ethical and personal identity is understanding the interaction between one’s personal and professional selves in an ethical context.
GQ9	Influence Engaging others in a process, idea or vision.

Outcome map

Learning outcomes	Graduate qualities
Learning outcomes

Responding to student feedback

This section outlines changes made to this unit following staff and student reviews.

Changes to learning activities and the timing of assessment have been made since this unit was last offered.

Additional information

Work, health and safety

Working with Children Check required.

Disclaimer

The University reserves the right to amend units of study or no longer offer certain units, including where there are low enrolment numbers.

To help you understand common terms that we use at the University, we offer an online glossary.

Current students

Overview

Overview

Unit details and rules

Teaching staff

Assessment

Assessment

Assessment summary

Assessment criteria

Late submission

Academic integrity

Learning support

Learning support

Simple extensions

Special consideration

Using AI responsibly

Weekly schedule

Weekly schedule

Attendance and class requirements

Study commitment

Learning outcomes

Learning outcomes

Graduate qualities

Outcome map

Responding to student feedback

Responding to student feedback

Additional information

Additional information

Work, health and safety

Disclaimer

On this page

Useful links

Media

Student links

About us

Connect