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Unit of study_

MECO6935: Professional Project

This capstone unit is designed for students' final semester of study, providing them with the opportunity to apply learning from their degree to the completion of a researched project relevant to their career goals. Working with the coordinator, students choose an academic essay, industry report, media campaign or journalism project. Learning is supported by training in literature reviewing and data collection, research methods, project planning and independent consultations.

Code MECO6935
Academic unit Media and Communications
Credit points 6
48 credit points from Digital Communication and Cultures or Media Practice or Health Communication or Strategic Public Relations or Publishing degree tables
MECO6904 or MECO6905 or MECO6928 or MECO6932 or MECO6947

At the completion of this unit, you should be able to:

  • LO1. demonstrate an understanding of a particular section of your chosen industry to identify and assess work in the appropriate genre
  • LO2. demonstrate the use and value of research and analysis in responding to potential or emerging communication problems and opportunities
  • LO3. effectively apply strategic and creative communication skills to complex challenges and opportunities
  • LO4. exercise critical judgement in relation to assessing possible solutions or treatments
  • LO5. demonstrate initiative in engaging with industry professionals (where applicable) and apply learning in a practice environment
  • LO6. use information in critical, creative and scholarly thinking.