JOURNAL ARTICLES

Kim A, Briley D, Lau-Gesk L, Wetzels R (2026). When familiar retail experiences feel new: How unfamiliar environments increase enjoyment. Feb 2026, Journal of Retailing, Elsevier. DOI: 10.1016/j.jretai.2026.02.001

Briley DA, Adaval R, Jung K, Wyer RS, Lee MY. (2026) Indicators of culture: Content, processes, and values. Jan 2026, Consumer Psychology Review 9(1):3-22, Wiley. DOI: 10.1002/arcp.70006

Lu S, Liu Z, Xu L, Ren X, Wang X, Arisian S. (2026) Contagion effect in the adoption of environmental corporate social responsibility. Apr 2026, Annals of Operations Research, 359(2) Springer Nature.

Yu H, Hu K, Lu Z, Lu SQ, Wang Z, He F. (2026) PSAG: Projection-based Stabilized Attribution Guidance for Online Continual Learning. 1 Jan 2026, Transactions on Machine Learning Research.

Wang J, Sun Y, Gao J, Wang S, Zhang Q, Yang Y, Yin B, Guo J (2026). Hybrid graph attention learning with pseudo-label guided adaptive evolution. Oct 2026, Neural Networks 202:109025, Elsevier. DOI: 10.1016/j.neunet.2026.109025

Guo J, Xu X, Cao Y, Cao M, Xin M, Zhao T, Su Y, Gao J, Cui M, Wang Y (2026). Anchor-to-graph structural co-regularization for scalable multi-view clustering. Sep 2026, Pattern Recognition, 177:113378, Elsevier. DOI: 10.1016/j.patcog.2026.113378

Ma H, Fang J, Shi D, Shao Z, Gao J. (2026) Diffusion denoised and physics-regularized inter-series model for long-horizon multivariate time-series forecasting. Sep 2026, Information Fusion 133:104325, Elsevier. DOI: 10.1016/j.inffus.2026.104325

Hasan M, Islam R, Mamun Q, Islam Z, Gao J. (2026) Ensemble-based adversarial defense with dynamic model selection for intrusion detection systems. Jul 2026, Internet of Things, 38:101970, Elsevier. DOI: 10.1016/j.iot.2026.101970

Fang J, Shao Z, Xi H, Choy STB, Gao J. (2026) Toward an integrated cross-urban accident prevention system: A multi-task spatial-temporal learning framework for urban safety management. Jul 2026, Transportation Research Part C Emerging Technologies, 188:105675, Elsevier. DOI: 10.1016/j.trc.2026.105675

Shao Z, Wang Z, Xi H, Bell MGH, Yao X, Geers DG, Gao J. (2026) Unleashing Mamba’s expressive power: A non-tradeoff approach to spatio-temporal forecasting. Jul 2026, Information Fusion, 131:104172, Elsevier. DOI: 10.1016/j.inffus.2026.104172

Wang C, Hu Y, Jiang H, Gao J, Sun Y, Yin B. (2026) Modality-Agnostic Hybrid Federated Learning via Knowledge Distillation and Reinforcement Learning-Based Aggregation. 1 Jun 2026, IEEE Transactions on Circuits and Systems for Video Technology, 36(6):8356-8371, Institute of Electrical and Electronics Engineers (IEEE). DOI: 10.1109/tcsvt.2026.3663412

Wang B, Gao Y, Liu T, Gao J, Wu G, Hu Y, Yin B. Human-Like Multimodal Fake News Detection via Reflective Summarization and Large–Small Model Collaboration. 13 May 2026, IEEE Transactions on Neural Networks and Learning Systems, PP(99):1-15, Institute of Electrical and Electronics Engineers (IEEE). DOI: 0.1109/tnnls.2026.3685634

Brennan S, Ilicic J, Kennedy A. Two together is better than two apart: examining multi-celebrity endorsement effectiveness. (2026)17 Feb 2026, International Journal of Advertising, 45(2):298-328, Taylor & Francis. DOI: 10.1080/02650487.2025.2500226

CONFERENCE

Hu Y, Chen H, Jiang H, Guo K, Liu T, Gao J, Sun Y, Yin B. (2026) Enhancing Personalized Federated Continual Learning with Client-Specific Semantic Knowledge. 8 May 2026, ICASSP 2026 – 2026, IEEE International Conference on Acoustics, Speech and Signal Processing (ICASSP) 00:3526-3530, Institute of Electrical and Electronics Engineers (IEEE). DOI: 10.1109/icassp55912.2026.11463554

• Lu, Q., Seah, Z., Huangfu, S., Nanda, M., Wang, Z. (2025). Are Social Media Influencers the Right Choice for Global Luxury Brands? Journal of Strategic Marketing, in press.
• Xu, L., Liu, Z., Ren, X., Lu, Q., Wang, X., Arisian, S. (2025). Contagion effect in the adoption of environmental corporate social responsibility. Annals of Operations Research, Published online: 15 September 2023. [More Information]
• Pattnaik, C., Nanda, M., Lu, Q. (2025). Gender and ethnic diversity and international success of Hollywood movies. Journal of World Business, 60(4), 101646. [More Information]
• Ashik, F., Lim, W., Vassallo, J., Voola, R. (2025). Can marketing reduce inequality? Evidence from marketing science. Journal of Business Research, 188, 115053. [More Information]
• Vassallo, J., Seo, Y., Ansari, S. (2025). Reputation-Damaging Events Over a Long Time Horizon: An Event-System Model of Substantive Reputation Repair. Journal of Management, 51(3), 1231–1262. [More Information]
• Jiménez, A., Bayraktar, S., Choi, S., Pattnaik, C. (2025). Democracy’s political ideology and corporate political activities: The role of state capacity, firm size, and capital location. Journal of Business Research, 194, 115371. [More Information]
• Lee, J., Cui, L., Pattnaik, C., Choi, B. (2025). Digital transformation and the offshore outsourcing behavior of manufacturing MNEs. Journal of International Business Studies, Published online: 20 November 2025. [More Information]
• Pattnaik, C., Ang, S., Tang, J. (2025). Leveraging the Asia-Pacific context to advance management research. Asia Pacific Journal of Management, Published online: 28 March 2025. [More Information]
• Gaur, A., Pattnaik, C. (2025). What’s in it for me? Reinvigorating the Spirit of Volunteerism in Management Academia. Journal of Management Studies, Published online: 16 October 2025. [More Information]

• Fuad, M., Thakur, V., Pattnaik, C., Jain, R. (2024). Family firms and the mixed gamble perspective in cross-border acquisitions: A study of Indian firms. International Business Review, 33(1), 102205. 

• Vassallo, J., Seo, Y., Ansari, S. (2024). Reputation-damaging events over a long time horizon: an event-system model of substantive reputation repair. Journal of Management, in press.

BOOK

• Lu, Steven (2023), Machine Learning in Marketing, Pearson Publishing

ARTICLES

• An, J., Briley, D., Danziger, S., Levi, S. (2023). The Impact of Social Investing on Charitable Donations. Management Science, 69(2), 1264-1274.

• Fuad, M., Gaur, A., Pattnaik, C. (2023). Deal completion in cross border acquisitions waves: The role of deal timing and pace. Global Strategy Journal, 13(4), 927-948.

• Khan, Z., Zeng, J., Knight, G., Rajwani, T., Pattnaik, C. (2023). Non-market strategies and disruptive innovation in the platform economy. Journal of International Management, 29(5), 101047.

• Lee, H., Pattnaik, C., Gaur, A. (2023). Internationalization of I-business Firms: The role of distance on location choice. Journal of Business Research, 164, 114010.

• Lu, Steven Qiang, Sonika Singh, Nick de Roos (2023), “Effects of Online and Offline Advertising and their Synergy on Direct Channel Sales,” Journal of Retailing (ABDC: A*)

• Vassallo, J., Banerjee, S., Prabhu, J. (2023). Biocultural innovation: Innovating at the intersection of the biosphere and ethnosphere. Journal of Product Innovation Management, 40(5), 610-629.

• Xu, Liu, Ren, Lu, Wang, Arisian (2023), "Contagion effect in the adoption of environmental corporate social responsibility," Annals of Operations Research. (ABDC: A).

• Vassallo, J., Banerjee, S., Zaman, H., Prabhu, J. (2023). Design thinking and public sector innovation: The divergent effects of risk-taking, cognitive empathy and emotional empathy on individual performance. Research Policy, 52(6), 104768-1-104768-17.

• Vassallo, J., Banerjee, S., Prabhu, J. (2023). Unlocking the Innovation Potential of Biocultural Capital. Stanford Social Innovation Review, Published online: 1 August 2023.

• Lu, S., Yang, Y., and Huangfu, S. (2022), “Travelers’ prior knowledge and search advertising,” Tourism Analysis (ABDC: A).