Facts & figures
Our marketing courses emphasise critical and analytical thinking and the practice of marketing as an applied science. It provides knowledge about consumer behaviour and purchase decision making, integrating theory and practice from many branches of the social science.
Our curriculum is grounded in the real world and emphasises interactive exercises, team building, role-playing, business planning, problem-solving, public presentations and social interaction.
Explore your marketing study options below, courses which include social media marketing, brand marketing, digital marketing, marketing data analytics and insights, and marketing strategy.
You can choose to study a Marketing major or minor in:
Central to any organisation's success, highly skilled marketers have never been in higher demand, with access to an array of exciting career opportunities, including: