Critical to effective management in international and multicultural business environments is an understanding of cultural differences and how to manage those differences. This unit provides conceptual frameworks and evidence from practice that develops an understanding of the ways in which cultures differ, how these differences can impact management, and how cultural issues can limit organisational effectiveness. Strategies for managing and harnessing cultural differences are also evaluated. The subject matter is explored from an internal perspective as well as from an external perspective, looking at issues within the company as well as issues between the multinational company and its host environment. Major topics include the significance of culture in international management; the meaning and dimensions of culture; comparative international management styles; managing communication across cultures; global business ethics; cross-cultural negotiations; cross-cultural leadership and motivation; culture and consumer behaviour; and managing cross-cultural conflict.
|Academic unit||International Business|
|Unit name||Cross-Cultural Management|
|Semester 1, 2020|
|Attendance mode||Normal day|
|Available to study abroad and exchange students||
Teaching staff and contact details
|Coordinator||Connie C.S. Chan, firstname.lastname@example.org|