Our research is characterised by strong links with business, professional associations, government and not-for-profit organisations. This has resulted in research grants and consultancy projects that ensure our research is both relevant and of the highest academic standards. We publish our work in top-tier journals, sit on editorial review boards and win research awards.
We embrace a range of research paradigms, including experimental design, quantitative modelling, surveys, and various qualitative interpretive techniques. Areas of expertise include:
Meet our academics and research students.
The Discipline of Marketing Seminar Coordinator is Jiang Qian.