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Unit of study_

Strategy - MMGT6001

Year - 2020

How can managers understand their environment, industry, resources and capabilities to achieve business success? This unit explores different levels of strategy, including corporate and business-level strategy for both established and start-up ventures. Strategy is, fundamentally, about making choices and deliberately choosing to be different. Strategic management seeks to understand how these choices and differences can (and sometimes cannot) create sustainable and exceptional value for shareholders, customers, employees and other related stakeholders. Questions addressed include: How can market opportunities be reviewed and understood? How can creativity and opportunity be harnessed across all phases of start-up, growth and maturity? How does a firm (or individual) build and develop resources and capabilities in a global and local competitive environment? When is collaboration preferable to competition? How can risk and uncertainty be evaluated and managed? The unit highlights the challenges of strategic implementation as well as analysis and planning. Insights from entrepreneurial practice and theory are integrated throughout the unit.

Classes
Block mode, 5 days, 9am-5pm

Assessment
Class Preparation and Participation (10%); Mini Project (35%); Group Case Presentation (20%); Final Exam (35%)

Additional information
This unit is only available to students enrolled in the Master of Management.

Details

Faculty: Business (Business School)

Intensive March

17 Feb 2020

Department/School: Management Education
Study Mode: Block mode
Census Date: 13 Mar 2020
Unit of study level: Postgraduate
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: No
Faculty/department permission required? No
Faculty: Business (Business School)

Intensive August

20 Jul 2020

Department/School: Management Education
Study Mode: Block mode
Census Date: 07 Aug 2020
Unit of study level: Postgraduate
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: No
Faculty/department permission required? No
Courses that offer this unit

Non-award/non-degree study If you wish to undertake one or more units of study (subjects) for your own interest but not towards a degree, you may enrol in single units as a non-award student. Cross-institutional study If you are from another Australian tertiary institution you may be permitted to undertake cross-institutional study in one or more units of study at the University of Sydney.

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