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Unit of study_

DECO2101: Fundamentals of Visual Design

This unit of study introduces students to the principles of visual design, including graphic design, composition, colour theory and typography. Students will develop an understanding of how to communicate ideas in context and to successfully combine visual elements to create a visual argument and to communicate transition over time. Using digital image manipulation tools, such as Adobe Illustrator and InDesign, students will learn how to develop design concepts and how to turn concepts into an effective call-to-action.

Code DECO2101
Academic unit Design Lab
Credit points 6

At the completion of this unit, you should be able to:

  • LO1. develop skills in digital imaging software
  • LO2. demonstrate proficiency in basic graphic design, including layout and typography
  • LO3. develop an understanding of basic visual design concepts as a form for communicating an idea, project or concept
  • LO4. demonstrate skills in sourcing, developing, and designing a range of digital content through a series of tutorial exercises and design projects
  • LO5. develop an in-depth understanding and practical experience of communicating messages through visual designs