Useful links
This unit introduces students to researching innovation practices in the Australian media industry with application to the Australian Broadcasting Corporation (ABC). Students will apply human-centred design principles to investigating the innovation challenges of public service media in the Australian regulatory and industry environment. Students will research a policy program or product strategy in response to problems identified by the ABC, prepare a management report detailing proposed problem-solving outcomes and present these proposals to media executives. They will work in groups to undertake and present the outcomes of their research. In doing so they will examine a range of professional issues including commercial and contractual practices and intellectual property, and gain proficiency in relevant professional practices such as strategy and policy development.
Code | FASS4903 |
---|---|
Academic unit | Media and Communications |
Credit points | 12 |
Prerequisites:
?
|
None |
---|---|
Corequisites:
?
|
None |
Prohibitions:
?
|
None |
At the completion of this unit, you should be able to:
Unit outlines will be available 1 week before the first day of teaching for the relevant session.
Key dates through the academic year, including teaching periods, census, payment deadlines and exams.
Enrolment, course planning, fees, graduation, support services, student IT
Code of Conduct for Students, Conditions of Enrollment, University Privacy Statement, Academic Integrity
Academic appeals process, special consideration, rules and guidelines, advice and support
Policy register, policy search
Scholarships, interest free loans, bursaries, money management
Learning Centre, faculty and school programs, Library, online resources
Student Centre, counselling & psychological services, University Health Service, general health and wellbeing