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Unit of study_

IBUS6004: International Business Alliances

Collaboration to achieve competitive advantage is one of the most commonly recommended cross border strategies. However, international alliances can take many different forms, and they can serve many different purposes. Managing international alliances raises a series of different issues for the alliance partners to manage. This unit examines the issues raised and considers the reasons for success and failure of international alliances. It looks at the forms that partnerships can take, it examines the methods for choosing among potential partners, it examines the potential forms of collaboration and the level of resources each may require. Managing the partnership for maximum advantage, avoiding possible risks, and deciding how and when to end the partnership, all are further issues that managers must consider. The unit considers these questions in the framework of general theoretical approaches, and pays particular attention to discussion of individual cases.

Code IBUS6004
Academic unit International Business
Credit points 6

At the completion of this unit, you should be able to:

  • LO1. Evaluate and interpret information to identify relevant issues faced by alliance partners
  • LO2. Apply unit content to propose well-justified solutions to typical strategic issues faced by alliance partners
  • LO3. Identify, interpret and synthesize information regarding the formulation and implementation of international alliances
  • LO4. Apply unit content to generate insights regarding real world international alliances
  • LO5. Effectively communicate, collaborate and reflect on the arguments of self and colleagues