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Unit of study_

IBUS6666: Digital Globalization

This unit offers the tools to analyze the present and forecast the future of evolving phenomena that are yet to be revealed and explore all the big questions that are yet to be answered. Starting from the challenges modern digital era presents to contemporary IB thinking to exploring substantial shifts in the ways multinational corporations and global new ventures strategize and organize around highly fluid, disaggregated, and geographically dispersed value chains, the unit forces students to challenge every piece of conventional wisdom received about national institutional systems, internationalization process, multinational strategies, global innovation and international entrepreneurship. Students gain the necessary insight to analyze the emerging era of digital globalization from multitudes of perspectives and the readiness to adapt international business skills to a digital arena. Let's begin to know the unknown.

Code IBUS6666
Academic unit International Business
Credit points 6

At the completion of this unit, you should be able to:

  • LO1. Understand the impact of the latest digital technologies on internationalization processes, strategies and operations of both multinational corporations and entrepreneurial start-ups
  • LO2. Evaluate international business models for leveraging novel opportunities for a digital arena
  • LO3. Analyze and forecast the sociopolitical and institutional challenges to digitized international businesses
  • LO4. Formulate global strategies for leveraging digital technologies across countries in a profitable but also socially responsible manner

Unit outlines

Unit outlines will be available 2 weeks before the first day of teaching for the relevant session.