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Unit of study_

INFS2030: Digital Business Management

This unit will provide you with a detailed overview of the concepts and models used in doing business digitally via the Internet. These concepts and models will enable you to evaluate, synthesise and implement Internet-enabled business models. The unit will provide the critical link between the firm's performance and modern Internet technologies, such as e-Commerce platforms, Social Media and Social Networking. Emphasis will be put on the utilisation of Internet technologies to enable new forms of digital business, rather than on the technologies themselves. Assumed knowledge for this unit is INFS1000 or equivalent.

Code INFS2030
Academic unit Business Information Systems
Credit points 6
Assumed knowledge:
INFS1000 or INFO1000 or INFO1003 or INFO1903

At the completion of this unit, you should be able to:

  • LO1. identify and analyse major current trends in conducting digital business and understand the key challenges in developing and managing businesses in online contexts
  • LO2. diagnose and solve business problems and design business solutions that can result in significant business improvement through the exploitation of information and communications technologies
  • LO3. perform as effective team members in a variety of business contexts and act in a professional business manner as both members and leaders of teams, and in relation to client interactions
  • LO4. communicate a business plan in a clear and convincing manner both written and verbal
  • LO5. identify market opportunities and develop strategies to take advantage of them.