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Unit of study_

MECO6919: Health Communication

This unit introduces key concepts in health communication. Students will explore micro- and macro-level theories of health (behaviour) communication that inform the design and implementation of health communication campaigns, planned and unplanned effects of communication campaigns, and the evaluation of such campaigns. It aims to give students a critical and practical understanding of theory and research concerning the role of communication in health promotion efforts.

Code MECO6919
Academic unit Media and Communications
Credit points 6

At the completion of this unit, you should be able to:

  • LO1. Recognise the interplay of theories and assumptions on outcomes and effects
  • LO2. Learn about the dissemination of health-related content
  • LO3. Study and develop processes of communication that influence public health
  • LO4. Train thoughtful critique and engagement of others in issues debates