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Unit of study_

MECO6925: Online Journalism

Semester 1, 2020 [Normal day] - Camperdown/Darlington, Sydney

This unit introduces students to writing and reporting for online news and information services, with a focus on web, social media and mobile delivery. It is a practical unit involving writing exercises in different genres, including feature and opinion pieces. Students will also examine theoretical issues in social journalism and convergent media publishing. They will be encouraged to blog their work, developing basic skills in text, image and audio-visual production for the web, social media and mobile platforms.

Unit details and rules

Unit code MECO6925
Academic unit Media and Communications
Credit points 6
Prohibitions
? 
None
Prerequisites
? 
None
Corequisites
? 
None
Assumed knowledge
? 

None

Available to study abroad and exchange students

Yes

Teaching staff

Coordinator Fiona Martin, fiona.martin@sydney.edu.au
Lecturer(s) Fiona Martin, fiona.martin@sydney.edu.au
Type Description Weight Due Length
Assignment Comparative journalism analysis
Two tasks: 1. Blog post 2. Journalism analysis
30% Week 05
Due date: 27 Mar 2020 at 23:59
1700 words
Outcomes assessed: LO1 LO2
Assignment Research blog posting
Wordpress post with audiovisual material and links
25% Week 08
Due date: 24 Apr 2020 at 23:59
600 words
Outcomes assessed: LO3 LO4
Assignment News feature or commentary + critique
Two tasks: 1. News commentary/feature 2. Production critique
45% Week 13
Due date: 29 May 2020 at 23:59
2200wds or equiv.
Outcomes assessed: LO1 LO2 LO3 LO4

Assessment summary

  • Comparative journalism analysis: Write a critical comparison of two similar online news stories, one published by an established online news service and one by a digital born news service. You should compare a story covered by an English­-language legacy brand such as The Australian, ABC News Online, China Daily, BBC or The Washington Post with related coverage on either a digital only service (such as Buzzfeed, Crikey, Huffington Post or New Matilda) or a participatory site (e.g. Global Voices, Reddit, The Roar, Wikinews).  You will start this assignment by drafting a blog post analysing one of the stories. Use the teacher’s feedback to complete your full analysis.
  • Research blog post: This assignment has two tasks. First write a blog post of 500 words, outlining a well­ researched proposal for a news commentary or feature article on a significant public issue in Australian society, targeted at an existing online journalism publication, and  interesting to the target users. Then you will comment on one other student proposal.
  • Equivalent feature story production package: This assignment has two tasks. You will write a long­form news commentary or feature article, with accompanying images and/or audio­visual material and story layout, for an existing online journalism site. This story must include information from at least one original, relevant interview and cannot repurpose press releases or aggregate information from existing stories online. Then you should write an accompanying production critique, noting why the editor of your chosen site should publish this article, how you’ll engage users with the content, what professional issues cropped up in your online reporting and what skills you learned along the way.

Detailed information for each assessment can be found on Canvas.

Assessment criteria

The University awards common result grades, set out in the Coursework Policy 2014 (Schedule 1).

As a general guide, a High distinction indicates work of an exceptional standard, a Distinction a very high standard, a credit a good standard, and a pass an acceptable standard.

Result name

Mark range

Description

High distinction

85 - 100

 

Distinction

75 - 84

 

Credit

65 - 74

 

Pass

50 - 64

 

Fail

0 - 49

When you don’t meet the learning outcomes of the unit to a satisfactory standard.

For more information see sydney.edu.au/students/guide-to-grades

For more information see guide to grades.

Late submission

In accordance with University policy, these penalties apply when written work is submitted after 11:59pm on the due date:

  • Deduction of 5% of the maximum mark for each calendar day after the due date.
  • After ten calendar days late, a mark of zero will be awarded.

This unit has an exception to the standard University policy or supplementary information has been provided by the unit coordinator. This information is displayed below:

Work not submitted on or before the due date is subject to a penalty of 5% per calendar day late. If work is submitted more than 10 days after the due date, or is submitted after the return date, the mark will be 0. Details of the Faculty Resolutions and Provisions regarding late work: http://sydney.edu.au/handbooks/arts/rules/faculty_resolutions_arts.shtml Assessment tasks must be submitted electronically by the due date via the University’s Learning Management System or via the class blog as indicated by your lecturer. You must keep a copy of all work submitted.

Academic integrity

The Current Student website  provides information on academic integrity and the resources available to all students. The University expects students and staff to act ethically and honestly and will treat all allegations of academic integrity breaches seriously.  

We use similarity detection software to detect potential instances of plagiarism or other forms of academic integrity breach. If such matches indicate evidence of plagiarism or other forms of academic integrity breaches, your teacher is required to report your work for further investigation.

You may only use artificial intelligence and writing assistance tools in assessment tasks if you are permitted to by your unit coordinator, and if you do use them, you must also acknowledge this in your work, either in a footnote or an acknowledgement section.

Studiosity is permitted for postgraduate units unless otherwise indicated by the unit coordinator. The use of this service must be acknowledged in your submission.

Simple extensions

If you encounter a problem submitting your work on time, you may be able to apply for an extension of five calendar days through a simple extension.  The application process will be different depending on the type of assessment and extensions cannot be granted for some assessment types like exams.

Special consideration

If exceptional circumstances mean you can’t complete an assessment, you need consideration for a longer period of time, or if you have essential commitments which impact your performance in an assessment, you may be eligible for special consideration or special arrangements.

Special consideration applications will not be affected by a simple extension application.

Using AI responsibly

Co-created with students, AI in Education includes lots of helpful examples of how students use generative AI tools to support their learning. It explains how generative AI works, the different tools available and how to use them responsibly and productively.

WK Topic Learning activity Learning outcomes
Week 01 Online Journalism: web, social and mobile This seminar will explore the impact of online journalism on legacy media. We will look at the challenges of doing web, social and mobile journalism and discuss examples of excellent, innovative practice. We’ll then explore the lab, and talk about equipment hire, access, production and maintenance issues as well as self-directed learning strategies. You will browse our Canvas site, look at our class blog and talk about the readings for this week. Seminar (3 hr) LO1 LO2
Week 02 Forms, features and functions: This seminar will explore the forms, features and functions of online journalism and consider how a publication's target users play a central role in defining a service's style, tone, layout and content. You will locate and discuss examples of hypertextual, multimedia, and interactive news journalism and be introduced to blogging and participatory journalism. Seminar (3 hr) LO1 LO2
Week 03 Link, tag, share, tweet: social and analytics The basics of journalism writing are much the same across media, but this week we talk about the special characteristics of social journalism with a focus on producing news features and commentary that are relevant to our communities. We’ll talk more about the key story structures and styles of online writing, including for Facebook and Twitter, and look at the central role of social media communication in online journalism. Seminar (3 hr) LO1 LO2 LO3
Week 04 Too much information: Story creation in any medium starts with research, and a knowledge of who you are writing for. This week we investigate the most productive and effective forms of researching online, working with your news commentary ideas. We explore the use of social media tools like Instagram, Reddit, Twitter, Tik Tok, Buzzsumo and Hootsuite in newsgathering. We also look at the impact of search engines on reporting practices and the importance of verifying online sources. Seminar (3 hr) LO1 LO3 LO4
Week 05 What you see is not (necessarily) what you get: This week we examine the use of still and animated imagery in reporting. We'll learn to work with digital images, and to source copyright free or commons licensed images. This seminar will help you locate and caption images for assignment 2, your feature/commentary pitch, and to consider other tools such as maps and timelines that can help you add a visual dimension to your stories. *Assignment 1 due on Friday* Check submission details in class! Seminar (3 hr) LO1 LO3
Week 06 Commentary and feature journalism Feature journalism takes many forms online. This week is devoted to studying online narrative feature and commentary research, writing and production. We’ll analyse the user appeal, structure and presentation of award winning feature pieces and discuss your ideas for stories and story elements. We’ll also look at how you can prepare story material for online delivery, with interactive enhancements like Google maps, timelines and interactive graphs. Seminar (3 hr) LO1 LO2 LO3
Week 07 Mobile journalism This week we look more closely at the use of mobile phones in journalism and learn the basics of recording sound and image using our smartphones. We also explore the use of apps in news delivery and expand our knowledge of the everyday interactions journalist have on social media channels. We’ll do some on campus reporting and discuss the progress of our Assignment 2 research. Seminar (3 hr) LO1 LO3
Week 08 Code and data journalism This week introduces students to the arguments for and against journalists having basic HTML, CSS, web design and data processing skills. Although most online journalists will be working with proprietary CMSs, you should be able to understand the constraints of web design and production and communicate your needs to web developers. We’ll also look at the publication templates of your target feature/commentary publication. *Assignment 2 due* Seminar (3 hr) LO3 LO4
Week 09 Digital Storytelling: How do we decide how we will tell our stories online? This week we examine theories and practices of digital story-telling. We will review the representational strengths of text, still image, animation, audio and video and when to use them in online story-telling. We’ll story-board your feature and commentary ideas to help you in finalising your assignment 3 research. We’ll look at how you can prepare story material for Wordpress delivery. Seminar (3 hr) LO3 LO4
Week 10 Sound: streaming & podcasting This week we’ll revise the strengths and weakness of sound as a story-telling medium, and contemplate the uses of podcasting. We'll consider which types of sound recording might be useful for your feature with a mind to any copyright issues that could crop up with use of music or pre-recorded material. Seminar (3 hr) LO3 LO4
Week 11 The video explosion: Digital video production, although not an easy art to master, has become more accessible thanks to cheap cameras and smartphones, simpler, more diverse editing and processing tools and faster internet connections. This topic is designed to explore the use of video as a multimedia story-telling tool. Here we discuss different uses, forms and output platforms for video content, debating the low-tech, immediacy argument for less than broadcast standard video online. Seminar (3 hr) LO3 LO4
Week 12 Working with users: This week we‘re taking a closer look at forms of social journalism and dialogic interaction. We’ll identify different forms of user-generated content and begin to explore user motivations for interacting with journalists or other media users. In our journalism practice we’ll discuss the progress of your research and how to involve users creatively with your stories. Seminar (3 hr) LO3 LO4
Week 13 Online Feature workshop This week we will spend our last seminar workshopping and uploading people’s final draft feature/commentary projects. Please make sure your work is ready for viewing either offline (bring it on a USB drive) or online. *Assignment 3 due* Seminar (3 hr) LO3

Attendance and class requirements

  • Attendance: According to Faculty Board Resolutions, students in the Faculty of Arts and Social Sciences are expected to attend 90% of their classes. If you attend less than 50% of classes, regardless of the reasons, you may be referred to the Examiner’s Board. The Examiner’s Board will decide whether you should pass or fail the unit of study if your attendance falls below this threshold.

  • Lecture recording: Most lectures (in recording-equipped venues) will be recorded and may be made available to students on the LMS. However, you should not rely on lecture recording to substitute your classroom learning experience.

  • Preparation: Students should commit to spend approximately three hours’ preparation time (reading, studying, homework, essays, etc.) for every hour of scheduled instruction.

  • For more information on attendance, see https://sydney.edu.au/handbooks/arts/rules/faculty_resolutions_arts.shtml.  

Study commitment

Typically, there is a minimum expectation of 1.5-2 hours of student effort per week per credit point for units of study offered over a full semester. For a 6 credit point unit, this equates to roughly 120-150 hours of student effort in total.

Required readings

 

Textbook: Bradshaw, Paul (2018). The Online Journalism Handbook: skills to survive and thrive in the digital age. 2nd Edition. London, New York: Routledge. 

Available in the library as an e-book or via Book Depository, Amazon etc. The companion website to this text is on the Routledge website.

Students will also find weekly course readings on the library's eReserve service, accessible via Canvas. A 16-32G portable USB drive is essential for saving, transporting and backing up files.

Learning outcomes are what students know, understand and are able to do on completion of a unit of study. They are aligned with the University's graduate qualities and are assessed as part of the curriculum.

At the completion of this unit, you should be able to:

  • LO1. identify and analyse the types, forms, features and functions of online journalism
  • LO2. demonstrate a critical understanding of the industrial and social contexts for the growth of internetworked, cross media and participatory journalism
  • LO3. research, write and produce basic news commentary and feature story content for online delivery
  • LO4. discuss the significance of professional issues such as information management, verification, multiskilling and user engagement to journalism practice.

Graduate qualities

The graduate qualities are the qualities and skills that all University of Sydney graduates must demonstrate on successful completion of an award course. As a future Sydney graduate, the set of qualities have been designed to equip you for the contemporary world.

GQ1 Depth of disciplinary expertise

Deep disciplinary expertise is the ability to integrate and rigorously apply knowledge, understanding and skills of a recognised discipline defined by scholarly activity, as well as familiarity with evolving practice of the discipline.

GQ2 Critical thinking and problem solving

Critical thinking and problem solving are the questioning of ideas, evidence and assumptions in order to propose and evaluate hypotheses or alternative arguments before formulating a conclusion or a solution to an identified problem.

GQ3 Oral and written communication

Effective communication, in both oral and written form, is the clear exchange of meaning in a manner that is appropriate to audience and context.

GQ4 Information and digital literacy

Information and digital literacy is the ability to locate, interpret, evaluate, manage, adapt, integrate, create and convey information using appropriate resources, tools and strategies.

GQ5 Inventiveness

Generating novel ideas and solutions.

GQ6 Cultural competence

Cultural Competence is the ability to actively, ethically, respectfully, and successfully engage across and between cultures. In the Australian context, this includes and celebrates Aboriginal and Torres Strait Islander cultures, knowledge systems, and a mature understanding of contemporary issues.

GQ7 Interdisciplinary effectiveness

Interdisciplinary effectiveness is the integration and synthesis of multiple viewpoints and practices, working effectively across disciplinary boundaries.

GQ8 Integrated professional, ethical, and personal identity

An integrated professional, ethical and personal identity is understanding the interaction between one’s personal and professional selves in an ethical context.

GQ9 Influence

Engaging others in a process, idea or vision.

Outcome map

Learning outcomes Graduate qualities
GQ1 GQ2 GQ3 GQ4 GQ5 GQ6 GQ7 GQ8 GQ9

This section outlines changes made to this unit following staff and student reviews.

We were very pleased by the excellent student evaluations of this unit, which led to a Dean's commendation for teaching. Your feedback has led to an updating of course readings and more emphasis on mobile journalism and interview technique.

MECO LAB AND EQUIPMENT: ACCESS, SECURITY & BOOKING POLICY

This policy applies to all students of Media & Communications. The policy is designed to protect the rights of students and staff, safeguard the equipment and ensure reasonable access to facilities and equipment.

The University of Sydney is currently pursuing learning technology that relies on institutional resourcing and local support. In your MECO production work you will be using shared media production environments and learning technologies, with recourse to dedicated MECO support (through the Digital Media Unit). It is vital therefore that you are familiar with both the specific MECO unit of study policy and procedures detailed here, as well as the University of Sydney's general IT use policy. See:

http://sydney.edu.au/policies/showdoc.aspx?recnum=PDOC2011/140&RendNum=0

This document covers those labs or facilities specific to MECO production units of study. These environments include:

Education EDU 227 Production lab

Education EDU 226 Radio Lab

Education EDU TVS209 TV Studio

Education EDU TVS210 Vision Control

Education EDU TVS211 Audio Control

Education EDU TVS212 Machine room

Brennan McCallum MECO prioritized Brennan Learning Suite 120

Building and computer lab access:

Access is by student identity card, by approval of the Department. Students must apply for ID card access to gain entry to the computer lab before 8am and after 6pm. If your card is not activated you may need to visit Security to access it. You should activate your card by week 3, by going to the Services Building G12 on the Darlington campus, and presenting your card at the Services Desk. If you have any access problems please report them to your lecturer immediately – don’t wait until the end of semester when it is harder to organise.

You can expect reasonable access to appropriate IT facilities to complete your Unit of Study requirements. This includes access to lab and Learning Suite spaces, desktop computers, appropriate software and appropriate equipment. Though sometimes facilities are shared with students from other Units of Study or from other courses, you still have a reasonable expectation of the security of your data in designated storage areas. However, you should always make your own back ups and name and version files carefully.

Due to constraints on equipment and resources there is a departmental limit placed on the number of students in each seminar. Please only attend the seminar scheduled against your name in the timetable.

Note: You must not book lab facilities during timetabled class hours. Students will not be able to work in these areas during other classes.

Computer and portable equipment bookings:

Students wanting to use computers or studios outside class times must book these facilities on the MECO production equipment booking system. The URL will be given on Canvas.

Instructions for using the booking system and general lab use requirements can be found in the DMU Lab Guide accessed via Canvas. This resource provides diverse useful information including access to software and equipment guides.

Be aware that you are sharing labs and studios with other production units and that there will be high demand for equipment and computer time, especially toward semester end. Students who have booked computer time have priority.

You must not block book facilities all day (and this is not healthy practice anyway). It is preferable to divide the days into AM, PM, EVENING and LATE SHIFT, and to book one of these shifts. Please also check the lab timetable, as you must not book computers during other class times.

Students wishing to book portable equipment must also use the MECO production booking system.

Students must agree to the student loan agreement before they are allowed to book facilities or borrow portable equipment. Access this agreement at:

http://sydney.edu.au/arts/artsdigital/scripts-usyd/student_loan_agreement.php?view=studentcontract

You must agree with the conditions in order to register to use the system. These include the following professional conduct rules:

  • When you borrow a kit, ALWAYS check its contents before leaving Loan Store;
  • ALWAYS maintain the equipment and its accessories in good order;
  • DO NOT lend or hire out or in any other way transfer the Equipment to a third party, or allow others to use the Equipment;
  • DO NOT use the Equipment for any purpose except for coursework with the Media and Communication Department at the
  • University of Sydney;
  • DO NOT cause any nuisance or damage to others when using the Equipment.
  • ALWAYS return complete kits to the Loan Store on time.
  • ALWAYS pack kits according to the guide inside.
  • ALWAYS report any damaged equipment.

Booking and borrowing conditions:

All media productions have a budget and media companies and producers do not look kindly on anyone responsible for a budget overrun. Resources are always scarce and in demand. For these reasons, as a reflection of professional practice in media industries, you will have an hour budget for your equipment use, based on student enrolments and studio demand.

Check with your tutors in class to find out the final budget allocations. An overnight loan counts as 8 hours and a weekend as 16.

Returning equipment on time is mandatory – there are no excuses for late returns. If you cannot come to the returns office in person due to illness or misadventure you must courier your borrowed equipment to the loans store. We have limited resources being used by hundreds of students. Other students and the success of their productions are dependent on your professional behavior.

Returning equipment more than 24 hours late will result in your borrowing privileges being blocked until you show written cause to your unit of study coordinator. If this occurs three times your loans privileges will be revoked and you will have to find or fund your own equipment.

Equipment must be returned in the same condition as when you borrowed it. You must report any malfunctions, losses or breakages immediately on return to the loans store, as this may impact on the next borrower.

In the event equipment in your care is damaged, lost or stolen you are required to provide a written explanation to:

Digital Media Unit

digitalmediahelp@sydney.edu.au

Ph +61 935 16787

Be aware that you may be liable for repairs or replacement costs, or insurance excess. Portable equipment can be collected from and returned to the Loans Store:

Room S202, Level 2, John Woolley Building A20

Walk in the main MECO entrance, off Manning Road, and veer right.

Ph: +61 935 16787

Loan store opening times will be posted on the door.

Personal materials use and support:

All students are expected to complete their assignments using the equipment and facilities provided by MECO. We will not provide technical support for your own computers, cameras, recorders or edit suite; or for audio-visual projects created at home. In particular we cannot support home-based video and audio editing with the technical compatibility problems this raises. Any use of external, third party or file video footage (including movies and file vision) must be discussed with the lecturer. Importantly if your lecturer cannot open an assignment document, audio file or video file created at home it has not been submitted and grading penalties will apply.

Disclaimer

The University reserves the right to amend units of study or no longer offer certain units, including where there are low enrolment numbers.

To help you understand common terms that we use at the University, we offer an online glossary.