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Unit of study_

MIBS6004: Managing Global Operations

While Global Strategy (MIBS6003) lays out the concepts and theory relevant to a firms' entry into a new market, this unit focuses on how to successfully implement and manage foreign market operations. The key question addressed is how to design business models that allow a company to adapt to unique host country conditions, and operate successfully and sustainably across a range of diverse markets. The unit draws on knowledge previously gained regarding the diversity among cultures and among various international markets (MIBS6001 and MIBS6002). It focuses on issues related to designing environment-appropriate business models and on the challenges of business model innovation in light of dynamic global change. To complement the conceptual discussions, students gain first-hand experience in launching the overseas operations of a business.


Academic unit International Business
Unit code MIBS6004
Unit name Managing Global Operations
Session, year
Semester 2, 2021
Attendance mode Normal evening
Location Remote
Credit points 6

Enrolment rules

MIBS6001 and MIBS6002
Available to study abroad and exchange students


Teaching staff and contact details

Coordinator Majid Abdi,
Type Description Weight Due Length
Final exam (Record+) Type B final exam Final exam
Short and long answer questions
30% Formal exam period 2 hours
Outcomes assessed: LO1 LO2 LO3
In-semester test (Take-home extended release) Type E in-semester exam Mid-term exam
Specific questions based on a case study.
20% Week 08
Due date: 04 Oct 2021 at 18:00
24 hours
Outcomes assessed: LO1 LO2 LO3
Assignment group assignment International group project
Report, presentation, and peer-evaluation
25% Week 12
Due date: 01 Nov 2021 at 12:00

Closing date: 23 Jun 2021
3000-word report & 20-min presentation
Outcomes assessed: LO1 LO2 LO3 LO4
Assignment group assignment Group based case analysis
15% Weekly 20 min presentation
Outcomes assessed: LO1 LO4 LO3 LO2
Participation Participation
10% Weekly Weekly
Outcomes assessed: LO2 LO3 LO4
group assignment = group assignment ?
Group assignment with individually assessed component = group assignment with individually assessed component ?
Type B final exam = Type B final exam ?
Type E in-semester exam = Type E in-semester exam ?

In-semester exam: Mid-term exam (20% of the course value) is an open-book “individual” exam consisting of a few specific questions based on a case study. The case study text and specific questions to which you should respond will be shared through Canvas on October 4 (6 pm, Sydney time) and you should submit your responses by October 5 (6 pm, Sydney time). In previous offerings of this unit, exam duration used to be three hours (duration of one lecture). In this offering, the mid-term exam replaces our labor day lecture on week 8, October 4 (which will not be held due to public holiday) and you will have 24 hours (till Tuesday of the same week) to submit your responses. Given the extended duration of the exam, the case study text/topic will NOT be shared in advance. Material needed for responding to the case is included in the case study text: you are just expected to apply the analytical lenses learned in the unit into the material provided in the case study text to respond to the specific questions. Please note that your responses will go through Turnitin plagiarism checks: so please make sure that you work on the case individually and cite your used references (if any) properly.


Group assignment (case analysis): During some sessions you are required to prepare case analyses in groups. The groups alternate in preparing and presenting their view of case findings to the class. After the presentations, a discussion will take place about the contents of the presentations and how the readings enlighten the answers to the case. This setup intends to promote a discussion of the interplay between the theory of the readings and the case and is designed to emulate the exam. All students must real all cases in order to be prepared for discussion and learn from this exam-emulating discussion. There also could be in-class quizzes based on the case study that would count toward your class participation mark.

Each group will be involved twice: (i) as the presenting group (10% of the course value) and (ii) as the opponent group (5% of the course value) to debate the perspectives of the presenting team. The groups alternate in preparing and presenting their view of case findings to the class. The dates when each group takes the role of presenting and the opponent team will be determined before lecture 2.


Participation (class and case discussions): Engaging in discussions and debating the concepts are essential to learning soft concepts and developing critical thinking and communication skills. Cultures associate different connotations to eloquence and sometimes impede active participation in discussions. To formalize your right to have your voice heard, this item assesses you based on your contributions to the class discussion. The following criteria will be considered for your participation mark (10% of the course value):

  • Canvas discussion board: Each lecture has its weekly page (see under the quick link) which posts some tasks including links to the discussions section of the Canvas. You are expected to contribute to those discussions. The best contributions do not repeat the existing comments posted under the question. They add something to the debate: they bring in a new perspective, draw attention to a different angle, or synthesize the information more effectively (compared to what has been done already)
  • Quiz and surveys: Unlike the classroom setting, it is a bit hard to keep track of your engagement during a zoom session. So there will be occasional surveys and quizzes to gauge if you are following the discussion. Some of these surveys will be made available through Canvas.
  • Open camera: For noise issues, we must keep the microphones mute (unless when you ask questions) but we aim to reconstruct the classroom experience through interactions. To partially achieve this, we need to sense each other presence, observe each other’s facial impressions and build a community that produces enthusiasm. Open cameras allow me to get a sense based on your facial gestures to regulate my speed, and understand whether we need to spend more time on something or maybe we should start from elsewhere. It also assures me that there are some people on the other side of the line. Please help us reconstruct the classroom experience as closely as possible (and keep your cameras on as much as possible).
  • Contribution to class discussion and activities: Still, the most important criterion (for getting an HD mark in participation) remains your contribution to the class discussions. Please raise your hand and speak during the lecture, ask questions, and challenge what the instructor presents. That's how learning occurs both for you and for other participants in the lecture (who observe this interaction). Your participation and questions also help me regulate myself (in terms of what should be explained further, where the ambiguities are, and when we can comfortably move on). So, this is a service to the class and the learning of everybody.


International group project (including peer evaluation): This assessment item will be performed in teams of 5-6 students. Each team has taken over as managers of a multinational company (MNC) and will be reporting on the “global” aspects of the firm's “operations”. Groups will be using the course concepts to think critically about managing “global operations” of their firm with a particular focus on local adaptation vs. standardization of activities/offerings, centralization/concentration of each activity, and the location of activities (i.e., location-specific advantages). Examples of critical thinking could be (i) assessing the compatibility of these dimensions (e.g., does local adaptation matches with the degree to which authority is concentrated at the headquarter: if so what mechanisms are enabling this?), (ii) comparison with major industry players and (iii) examining the compatibility with the business model of the firm. You are responsible for the perfromance of this unit: use your analytical thinking to examine the global aspects of firm operations and suggest alternative if possible. The outcomes of this project will be (a) a written report where you elaborate on global aspects of the firm operations (i.e., adaptation, concentration/centralization, and location), (b) a 15-min presentation of the “most important/interesting” parts of your findings (please do not present the whole report), (c) a peer-evaluation of your teammates’ contribution to this group project.


Final exam: The final exam is a closed-book assessment and will test your understanding of and the ability to apply key concepts and knowledge you have learned from the unit. It is based on the material covered in this unit, including assigned readings and lecture slides. The final exam includes both short- and long-answer questions.


Further information about each assessment item will be released in Canvas.

Assessment criteria

The University awards common result grades, set out in the Coursework Policy 2014 (Schedule 1).

As a general guide, a high distinction indicates work of an exceptional standard, a distinction a very high standard, a credit a good standard, and a pass an acceptable standard.

Result name

Mark range


High distinction

85 - 100

Awarded when you demonstrate the learning outcomes for the unit at an exceptional standard, as defined by grade descriptors or exemplars outlined by your faculty or school. 


75 - 84

Awarded when you demonstrate the learning outcomes for the unit at a very high standard, as defined by grade descriptors or exemplars outlined by your faculty or school.


65 - 74

Awarded when you demonstrate the learning outcomes for the unit at a good standard, as defined by grade descriptors or exemplars outlined by your faculty or school.


50 - 64

Awarded when you demonstrate the learning outcomes for the unit at an acceptable standard, as defined by grade descriptors or exemplars outlined by your faculty or school. 


0 - 49

When you don’t meet the learning outcomes of the unit to a satisfactory standard.

For more information see

Late submission

In accordance with University policy, these penalties apply when written work is submitted after 11:59pm on the due date:

  • Deduction of 5% of the maximum mark for each calendar day after the due date.
  • After ten calendar days late, a mark of zero will be awarded.

Special consideration

If you experience short-term circumstances beyond your control, such as illness, injury or misadventure or if you have essential commitments which impact your preparation or performance in an assessment, you may be eligible for special consideration or special arrangements.

Academic integrity

The Current Student website provides information on academic honesty, academic dishonesty, and the resources available to all students.

The University expects students and staff to act ethically and honestly and will treat all allegations of academic dishonesty or plagiarism seriously.

We use similarity detection software to detect potential instances of plagiarism or other forms of academic dishonesty. If such matches indicate evidence of plagiarism or other forms of dishonesty, your teacher is required to report your work for further investigation.

WK Topic Learning activity Learning outcomes
Week 01 Introduction to the course Lecture (3 hr) LO1 LO2 LO3
Week 02 Business model innovation Lecture (3 hr) LO1 LO2 LO3
Week 03 Cross-border transfer of the business model; Blue ocean strategy Lecture (3 hr) LO1 LO2 LO3
Week 04 Global marketing (I) Lecture (3 hr) LO1 LO2 LO3
Week 05 Global marketing (II) Lecture (3 hr) LO1 LO2 LO3
Week 06 Global sourcing & production (I): outsourcing vs. vertical integration Lecture (3 hr) LO1 LO2 LO3
Week 07 Global sourcing & production (II): offshoring & value-chain configuration Lecture (3 hr) LO1 LO2 LO3
Week 08 Labour day: public holiday (no lecture) Lecture (3 hr) LO1 LO2 LO3
Week 09 Global financial management: intra-firm trade and fund repositioning techniques Lecture (3 hr) LO1 LO2 LO3
Week 10 Leveraging knowledge resources globally Lecture (3 hr) LO1 LO2 LO3
Week 11 Organizing globally dispersed work Lecture (3 hr) LO1 LO2 LO3
Week 12 International project team presentation Lecture (3 hr) LO1 LO2 LO3
Week 13 Class review and final exam preparation Lecture (3 hr) LO1 LO2 LO3

Attendance and class requirements

Lecture recording: All lectures and seminars are recorded and will be available on Canvas for student use. Please note the Business School does not own the system and cannot guarantee that the system will operate or that every class will be recorded. Students should ensure they attend and participate in all classes.

Study commitment

Typically, there is a minimum expectation of 1.5-2 hours of student effort per week per credit point for units of study offered over a full semester. For a 6 credit point unit, this equates to roughly 120-150 hours of student effort in total.

Learning outcomes are what students know, understand and are able to do on completion of a unit of study. They are aligned with the University’s graduate qualities and are assessed as part of the curriculum.

At the completion of this unit, you should be able to:

  • LO1. evaluate and explain concepts, frameworks, and theories in the domain of managing global operations
  • LO2. identify, collect, classify, evaluate, and utilise useful information about the domain of managing global operations
  • LO3. analyse the complex decision-making processes related to the management of international business operations.
  • LO4. Effectively communicate, collaborate and reflect on the arguments of self and peers from diverse backgrounds

Graduate qualities

The graduate qualities are the qualities and skills that all University of Sydney graduates must demonstrate on successful completion of an award course. As a future Sydney graduate, the set of qualities have been designed to equip you for the contemporary world.

GQ1 Depth of disciplinary expertise

Deep disciplinary expertise is the ability to integrate and rigorously apply knowledge, understanding and skills of a recognised discipline defined by scholarly activity, as well as familiarity with evolving practice of the discipline.

GQ2 Critical thinking and problem solving

Critical thinking and problem solving are the questioning of ideas, evidence and assumptions in order to propose and evaluate hypotheses or alternative arguments before formulating a conclusion or a solution to an identified problem.

GQ3 Oral and written communication

Effective communication, in both oral and written form, is the clear exchange of meaning in a manner that is appropriate to audience and context.

GQ4 Information and digital literacy

Information and digital literacy is the ability to locate, interpret, evaluate, manage, adapt, integrate, create and convey information using appropriate resources, tools and strategies.

GQ5 Inventiveness

Generating novel ideas and solutions.

GQ6 Cultural competence

Cultural Competence is the ability to actively, ethically, respectfully, and successfully engage across and between cultures. In the Australian context, this includes and celebrates Aboriginal and Torres Strait Islander cultures, knowledge systems, and a mature understanding of contemporary issues.

GQ7 Interdisciplinary effectiveness

Interdisciplinary effectiveness is the integration and synthesis of multiple viewpoints and practices, working effectively across disciplinary boundaries.

GQ8 Integrated professional, ethical, and personal identity

An integrated professional, ethical and personal identity is understanding the interaction between one’s personal and professional selves in an ethical context.

GQ9 Influence

Engaging others in a process, idea or vision.

Outcome map

Learning outcomes Graduate qualities
No changes have been made since this unit was last offered.


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